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Why Google Paid Millions for Twitter Feed

dsc_0045People want real time news, info and data these days and they are getting it from Twitter. Twitter gives real time data, not indexed data. Google search results are sometimes old and moldy info.

So, Google paid an estimated $15 million for the Twitter’s feed. As a result, Twitter saw a boost in its traffic.

Look at the Haiti earthquake. Google didn’t need to wait for the AP or Reuters to publish pictures and news. It simply had Twitter’s feed from folks that were able tweet real time events and pictures.

And now that tweets are made public, searching for candidates on Google will be even better. This means when someone is looking for a job, they can get an immediate response by using Twitter.

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